Seven characteristics of successful consultative selling

Distributors need good schmoozing skills Tuscaloosa, AL - One of the most effective sales techniques available to distributors is consultative selling.   Consultative selling is a problem-solving approach to selling products and services. However, the first step in the process is moving from being an outsider, just selling products, to becoming a trusted adviser and [...]

By |2018-08-12T11:24:59+00:00June 18th, 2018|Start Your Cleaning Business|

How to go from grilling to engaging the customer

To make sure the consultative process works, here are some pitfalls distributors should avoid. Tuscaloosa, AL - Consultative selling is one of the most powerful selling techniques jansan distributors and account reps have available to market their products and services. According to Michael Wilson, vice president of marketing for AFFLINK, developer of the [...]

By |2018-08-12T12:45:51+00:00May 10th, 2018|Customer Service, Start Your Cleaning Business|

Radical new approach to marketing: tell customers the truth

A conversation with Marcus Sheridan about “They Ask, You Answer,” the content marketing approach that saved his business and catapulted him to search engine royaltyOn April 19-21, 2018, ARCSI will host the 2018 ISSA Leadership Summit in Tucson, AZ. The event will feature three high-level business leaders, including international speaker Marcus Sheridan. Marcus’ ground-breaking book [...]

By |2018-03-21T21:07:46+00:00March 21st, 2018|Sales and Marketing, Start Your Cleaning Business|

Michigan based cleaning company jump starts their business in 2018

Julie Vincent and Katie Postema of Coastal Clean on the challenges and adventure that are Foundations of Success Julie Vincent and Katie Postema of Coastal Clean in SW Michigan are among 17 cleaning business owners attending Foundations Jump Start this week in Charleston, SC. This yearly event is presented by Tom Stewart, Derek Christian, and [...]

By |2018-08-12T12:42:04+00:00February 21st, 2018|Start Your Cleaning Business|

5 interview questions and tips you probably aren’t using and should

Some out of the box questions for job applicants - by Nancy Friedman Sometimes companies hire people because they’re breathing. We all get desperate. And it’s not fair to anyone – the prospective employee, the current employee, the employer, the entire company and eventually the customer. If you interview applicants, you know, of course, [...]

By |2018-08-12T12:42:49+00:00February 12th, 2018|Start Your Cleaning Business|

How to track results in your cleaning business

The measurements, software, and systems needed to gauge marketing productivity by your office staffIn this Facebook Live video, I get into detail of how to accurately measure the marketing activities of your office staff. There are many great ways out there to measure the work of your cleaners, but figuring out how productive your office [...]

By |2018-01-26T19:37:32+00:00January 26th, 2018|Start Your Cleaning Business|

IRS issues new guidelines for tax withholding

Feb. 15, 2018 deadline looms for employersThe Internal Revenue Service (IRS) has released new guidelines on tax withholding from employees' paychecks. Notice 1036 reflects recent changes in tax law. The IRS requires employers to implement new withholding tables by February 15, 2018, less than a month from CBT's publication date. Notice 1036 can be viewed or downloaded from [...]

By |2018-01-18T21:32:55+00:00January 18th, 2018|Start Your Cleaning Business|

How to compete with large companies as a small cleaning company owner

It should be your priority to get your company on the first page of search results and keep it there. Regardless of the nature of your business, being seen on the Internet is a highly recommended way to getting more calls from paying customers. This includes customers who are not looking for you specifically, [...]

By |2018-08-12T15:02:40+00:00January 18th, 2018|Start Your Cleaning Business|

How to work with your spouse without killing each other

Natura Clean owner Kris Koenig looks back on a year of working through differences to strengthen both her marriage and her business.When I look back on a year, I look at revenue or clients or something very obvious to see how we’ve grown or changed. In 2017 the biggest change was that my husband, Luis [...]

By |2018-01-18T18:24:35+00:00January 18th, 2018|Start Your Cleaning Business|
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