Jobber, the leading provider of home service management software, today unveiled Boost by Jobber, a grant program to further support the hard-working entrepreneurs within the home services sector. Aspiring entrepreneurs, new business owners, and longtime home service entrepreneurs are invited to apply for free grants ranging from $1,000 to $20,000 depending on the category [...]
If 2020 has taught us anything, it's to be prepared to start over or try something new. With many industries downsizing due to extensive economic pressure during the global pandemic, it’s right to step out and start determining your salary. A CLEAN start has never seemed so perfect as it does now. Alex Lysak [...]
Anyone can say they clean green. But what does that mean? Many shades of green exist within the spectrum of green cleaning. How green is green? The varied scenarios include businesses that mix their own natural cleaning products (with or without essential oils), contract production of proprietary and custom blends, buy manufactured green formulas, [...]
The authenticity of your green cleaning program depends on two things – the completeness of your green protocol and how you talk about it. The former is addressed in Part 4. This article details decisions related to your public messaging about green cleaning. The three main areas are legality of claims, removing consumer bias [...]
Probably every residential cleaning service has a few cleaning technicians that are packing “heat” – in this case contraband super-cleaners like bleach – beneath the passenger seat, just for special occasions. So it stands to follow that changing up your entire chemistry, especially to green products, will not be without a few relapses. The [...]
At the heart of the decisions about your green cleaning protocols is really who you want to be as a company (see Part 1). “For me, the criteria had to do with my comfort level with the solution ingredients and with the company making them. Did they align with my human rights and environmentalism [...]
I gave up my office space in favor of working from home. While it’s extremely convenient in a bathrobe-and-slippers kind of way, I find that it has forced me to prioritize my time and my business in a new way.
Distributors need good schmoozing skills Tuscaloosa, AL - One of the most effective sales techniques available to distributors is consultative selling. Consultative selling is a problem-solving approach to selling products and services. However, the first step in the process is moving from being an outsider, just selling products, to becoming a trusted adviser and [...]
To make sure the consultative process works, here are some pitfalls distributors should avoid. Tuscaloosa, AL - Consultative selling is one of the most powerful selling techniques jansan distributors and account reps have available to market their products and services. According to Michael Wilson, vice president of marketing for AFFLINK, developer of the [...]
A conversation with Marcus Sheridan about “They Ask, You Answer,” the content marketing approach that saved his business and catapulted him to search engine royalty
