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<p>In Sales and Marketing, you'll find a collection of resources related to marketing your business and empowering your sales force.</p>

Ways To Upsell Your Cleaning Business For 2022

Upselling refers to the process of adding value to your cleaning services or cleaning products order. The main strategy is for you to increase the value of your services offered by expanding its range and improving its quality. In the cleaning industry, this means offering add-on services, particularly when you see the place to [...]

By |2022-07-11T12:42:38-05:00February 2nd, 2022|Sales and Marketing|
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How Community Involvement Projects Help Grow Your Cleaning Business

Most businesses are jumping on the community project train for a few reasons. One of them has to do with how their participation gets their brand name known. Another would be their desire to give back to the community for their patronage. People nowadays prefer joining companies that have direct involvement in their community. It [...]

By |2021-12-26T23:07:06-05:00December 26th, 2021|Sales and Marketing|
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6 Ways To Attract More Clients For Your Cleaning Service

A cleaning company is a great business to have these days. With homeowners having limited time due to work and personal obligations, there’s now a rising demand for professional cleaners. It can be tough even for homemakers to maintain a clutter-free home at all times when they also have to tend to kids, pets, [...]

By |2021-07-26T08:38:34-05:00July 23rd, 2021|Latest Articles, Sales and Marketing|
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Rank Your Cleaning Business Higher In Google Maps In 2021

Your Google Maps listing is a crucial marketing tool for your residential cleaning business. It can help you get discovered by new customers, stand out above competitors, and generate more business—all for free. But just because you are the best cleaning business in town, that doesn’t automatically mean that you will have instant visibility [...]

By |2021-06-17T05:54:28-05:00June 17th, 2021|Latest Articles, Local SEO, Sales and Marketing|
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How to Promote a Cleaning Business Through Social Media

With the advent of social media, marketing, and promotion of products and services has taken a more straightforward and exciting turn. With the millions of users on different social media platforms, marketing your cleaning business online should be effortless, fun, and fulfilling. It is vital to know the right platform to use. When and what [...]

By |2020-05-26T12:49:17-05:00January 22nd, 2020|Articles, Latest Articles, Sales and Marketing, Website Strategies|
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Learn How One Cleaning Business Owner Sold Tens of Thousands of Dollars of Holiday Gift Cards

Matt Ricketts of Better Life Maids sells $30,000 and more in gift cards every Christmas season. In this webinar he explains how he does it.

By |2020-06-25T14:34:54-05:00November 29th, 2019|Latest Articles, Sales and Marketing|
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The Digital Consumer: How Residential Cleaners Can Reach Them

Marcus Sheridan is a highly sought-after international keynote speaker known for his unique ability to excite, engage, and motivate audiences. In 2017, Forbes named Marcus one of 20 “Speakers You Don’t Want to Miss.” He has been dubbed a “Web Marketing Guru” by the New York Times and featured in Inc., The Globe and [...]

By |2020-06-02T08:57:29-05:00November 6th, 2019|Latest Articles, Sales and Marketing, Trends in Residential Cleaning|
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5 Helpful Online Marketing Tips for Cleaning Business Owners

There are nearly 9,000 cleaning companies in the United States. If you are the owner of one of these cleaning companies, finding a way to create a competitive edge(i.e. marketing) is crucial. Creating an online presence for your business is imperative when trying to appeal to modern consumers. The first step in building an [...]

By |2020-06-02T10:10:23-05:00August 5th, 2019|Articles, Latest Articles, Sales and Marketing|
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Part 2: Green Cleaning – Educating Customers

The authenticity of your green cleaning program depends on two things – the completeness of your green protocol and how you talk about it. The former is addressed in Part 4. This article details decisions related to your public messaging about green cleaning. The three main areas are legality of claims, removing consumer bias [...]

By |2019-04-03T14:29:12-05:00April 3rd, 2019|Articles, Cleaning for Health, Cleaning Production, Green Cleaning, Latest Articles, Sales and Marketing, Start Your Cleaning Business|
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Americans Love Gift Cards

(Article sponsored by The Gift of Clean) Americans love gift cards!  According to the Retail Gift Card Association, we will spend $150 BILLION on gift cards this year.   The Blackhawk Network’s 2018 research report indicates 21% of that total will be spent during the upcoming Mother’s Day buying cycle alone.   The National Retail Federation [...]

By |2020-06-05T13:09:10-05:00March 28th, 2019|Articles, Latest Articles, Residential / Home / Maid Cleaning, Sales and Marketing, Sponsored Articles|
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