For those marketing across as many platforms as possible, social media marketing may be eating more of your budget than you think.Social Media as a marketing tool has grown into a monster of its own - with rules of its own. Before committing any more resources - time or money - to social media marketing, [...]

Use these 5 types of Facebook posts to drive Likes, Comments, and Shares, and allow your company to gather valuable information about your fans.Whether during the end-of-year holidays or at random times of the year, these five types of Facebook posts are quick and easy to create and deploy, especially if you use the Activity [...]

Resist the lure of viral marketing for the sake of viral marketing.In his article today, technology marketing specialist Mathew Ingram reminds us that the creation and use of viral content - whether text, photo, or the all-powerful video - is not the end game in successful marketing. Rather, viral content is just one tool to [...]

Use the old Show-and-Tell method to display the results of your superior cleaning services.Adage: A picture is worth 1000 words. [EasyDNNnewsToken:Left Justify Embed 300 x 250]Right beside your list of selling points, points of differentiation, even your testimonials, post a photograph that shows the "Before We Cleaned" and the "After We Cleaned" comparison. What do [...]

You never know when you're schedule is too full or half your staff calls out sick and you need a reliable service to help you out.Instead of tearing your hair out when half of your staff calls out sick with the flu that's going around, have a back-up plan: know that you have a good, [...]