Guerilla Marketing Tip #5

Cleaning Invoice Template: Then vs. Now

cleaning invoice template

Customizing your invoices still works, but the cleaning invoice template has moved from Word and QuickBooks files into invoicing and scheduling software. Today's invoices add pay-now links, automatic reminders and recurring billing, while Derek's branding and loyalty reminders still win repeat business.

The Original Tip Does It Still Work? Then vs. Now What to Include Invoice Template Marketing Touch Templates vs. Software Quick Summary FAQ

Editor's note: This article first appeared in July 2013 as Tip #5 in CBT's Guerrilla Marketing series by CBT co-founder Derek Christian. We've kept the original tip below and added an October 2026 update on cleaning invoices today.

The Original 2013 Tip: Customize Your Receipts and Invoices

Personalize cold templates for receipts and invoices to remind customers of your specials and referral programs

Sample customized cleaning business invoice

MS Office and Quickbooks have come close to standardizing any invoice you would create to collect on monies owed or receipt you would send to confirm a payment. But you don't have to keep them that way!

Whether you use a common template from your word processing software (such as MS Office or Corel WordPerfect) or you let your accounting package auto-generate invoices and receipts, look for the settings to customize these. Add logos, color, and even reminders of special discount programs or customer loyalty programs to keep opportunities to save money or earn free stuff in front of your customers.

Remember, once someone has bought from you once, the chances of them buying from you again go up dramatically (as opposed to finding a new customer)...assuming you've delivered the outstanding service we know you provide!

Does Customizing Your Invoices Still Work?

It does, because an invoice is one of the few messages nearly every client opens. Your logo and a short referral or loyalty reminder still earn their place, and CBT's guide to improving client retention at a house cleaning company explains why long-term clients bring steady income and referrals.

What has changed is where the invoice lives. In 2013, owners customized a word processing file or a QuickBooks form. Today most cleaning companies invoice from software with payment links, reminders and recurring billing. Our verdict: the tactic has evolved.

Then vs. Now: How Cleaning Invoices Have Changed

How invoices are built, sent and paid has changed.

Customized Invoices in 2013 vs. Today

Factor2013Today
Built inMS Office or QuickBooks templatesInvoicing or scheduling software
Sent byMail or email attachmentEmail or text with a pay-now link
Paid byCheck or cashCard, bank transfer or card on file
Recurring clientsA new invoice every visitBilled automatically on a schedule

For recurring clients, Square's help center explains that a recurring invoice series can charge a card on file automatically after a one-time consent. Our overview of mobile payment processing options for cleaning businesses covers taking payments in the field.

What to Include on a Cleaning Invoice

A cleaning invoice should show what was cleaned, what it cost, when payment is due and how to pay.

Cleaning Invoice Fields and Why They Matter

FieldWhat to IncludeWhy It Matters
Your businessLogo, name, phone and websiteMakes rebooking easy
ClientName and service addressAvoids billing mix-ups
Invoice number and dateA unique number and issue dateSimplifies recordkeeping
Service detailsService date, type of cleaning and add-onsShows what the client paid for
Rates and discountsPrice, any discount and its reasonPrevents disputes over the total
TaxesSales tax where your state requires itKeeps you compliant
Total and due dateAmount due and a specific due dateSets a clear deadline
Acceptable payment methodsPay-now link, card or checkRemoves reasons to delay

Sales tax rules vary by state. The Texas Comptroller, for example, says maid, janitorial and custodial services should be collecting sales and use tax. Keep a copy of every invoice, since the IRS says records supporting income should generally be kept for three years, and check your state's rules with your accountant.

Cleaning Invoice Template You Can Copy

Copy this layout into Word, Google Docs or your invoicing software and replace the bracketed entries. This cleaning invoice template works as a house cleaning invoice or for commercial accounts.

Sample House Cleaning Invoice Layout

SectionSample Entry
From[Logo] · [Business name] · [Phone] · [Website]
Bill to[Client name] · [Service address]
Invoice[#1042] · [Issue date]
Service[Service date] · Biweekly cleaning · [Price]
Add-ons and discounts[Inside oven] · [Loyalty discount]
Total due[Total plus any sales tax] · Due by [date]
Pay by[Pay-now link] · [Card on file] · [Check]
NoteThank you! Refer a friend and you'll both get [reward].

Jobber suggests sending a cleaning invoice within 48 hours of the job and expecting payment within about two weeks. For a ready-made free invoice, Microsoft offers free Excel invoice templates, including two service invoice designs.

Turn Every Invoice Into a Marketing Touch

Software now adds the same message to every invoice automatically, so use one message at a time and rotate it.

Referral Reminders

State what the client and the friend each receive and how to claim it, then track redemptions, as our updated tip on building a referral program for a cleaning business explains.

Review Links

A paid invoice is a natural moment to ask for a review. Google suggests asking customers to visit a Google link or scan a QR code, and either fits in an invoice footer.

Next-Booking Prompts

For one-time and move-out clients, offer recurring service or a seasonal add-on. If you invoice by text, keep the prompt short and branded, as our updated tip on text message signatures and SMS marketing recommends.

Templates vs. Invoicing Software

A free template is enough for a new business with a handful of clients. Invoicing software costs a monthly fee but pays off once you have recurring routes, since it handles reminders, online payments and recurring billing. Either way, set your logo, payment terms and footer message once, as Derek suggested in 2013.

Quick Summary

  • A cleaning invoice template still works as a marketing tool when you add your branding and a short offer.
  • Every cleaning invoice needs service details, a due date, acceptable payment methods and any required sales tax.
  • Invoicing software adds pay-now links, automatic reminders and recurring billing.
  • Rotate referral, review and rebooking prompts so clients keep reading.

Frequently Asked Questions

How do I write a cleaning invoice?

Start with your business details and the client's name and service address, then add a unique invoice number and the issue date. List each service with its date and price, apply any discounts and sales tax, and finish with the total, a due date and your acceptable payment methods. A short thank-you note or referral offer at the bottom turns the invoice into a marketing touch.

What should a house cleaning invoice include?

A house cleaning invoice should include your contact details, the client's details, an invoice number, the service date and a description of what was cleaned. It also needs the rate, any add-ons or discounts, sales tax where your state requires it, the total due, a due date and the ways a client can pay.

Is there a free invoice template in Word or Google Docs?

Yes, Microsoft offers free Excel invoice templates that include service invoice designs, and you can copy the field-by-field layout in this article into Word or Google Docs. Once you bill recurring clients every week or two, invoicing software usually saves more time than a template.

When should a cleaning business send invoices?

Send each invoice as soon as the job is done, ideally within 48 hours, and set a due date about two weeks out. For recurring clients, many owners switch to recurring invoices that charge a card on file automatically after the client consents.

Should I add a referral offer to my invoice?

Yes, as long as it's short and specific. One line stating what the client and the friend each receive, and how to claim it, keeps the offer in front of your happiest clients. Rotate it with review links and rebooking prompts so clients keep reading.

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