Sales and Marketing Archives | Page 5 of 23

Guerrilla Marketing Tip #40: Use Online Quizzes to Convert Leads into Prospects
Guerrilla Marketing Tip #40: Use Online Quizzes to Convert Leads into Prospects

Guerrilla Marketing Tip #40: Use Online Quizzes to Convert Leads into Prospects

Combine marketing and fun with social quizzes to engage your followers.In one of my weekly Google Alert checks, I came across an online quiz that seems perfect for use by cleaning business owners: How Would a Housecleaning Service Help You? by Qzzr.com. Imagine turning your FAQ page or some of your blog entries into a [...]

By Derek Christian|2015-09-22T19:10:02-05:00September 22nd, 2015|Content Marketing, Sales and Marketing, Start Your Cleaning Business|

How to Build Backlinks to Boost Local Web Traffic to Your Site
How to Build Backlinks to Boost Local Web Traffic to Your Site

How to Build Backlinks to Boost Local Web Traffic to Your Site

Part 2 in our series on local SEO and gaining more leads with your website.

By John Crenshaw|2015-09-03T15:07:38-05:00September 3rd, 2015|Sales and Marketing, Technology|

4 Ways to Get Ideas for Your Content Marketing Plan
4 Ways to Get Ideas for Your Content Marketing Plan

4 Ways to Get Ideas for Your Content Marketing Plan

The idea of writing an article or press release once a week is overwhelming for many cleaning business owners; using a content marketing plan and some simple tools can help you keep it going.

By Jean Hanson|2015-09-03T14:54:41-05:00September 3rd, 2015|Content Marketing, Sales and Marketing, Start Your Cleaning Business|

The #1 Local SEO Rule: Does Your Website Have What Search Engines Want?
The #1 Local SEO Rule: Does Your Website Have What Search Engines Want?

The #1 Local SEO Rule: Does Your Website Have What Search Engines Want?

Mastering the #1 SEO Rule takes a change of perspective and thinking more about your customer than your own services.

By John Crenshaw|2015-08-27T21:01:05-05:00August 27th, 2015|Local SEO, Sales and Marketing|

8 Things Cleaning Contractors Should Know about the Carpet Cleaning Business
8 Things Cleaning Contractors Should Know about the Carpet Cleaning Business

8 Things Cleaning Contractors Should Know about the Carpet Cleaning Business

Professional cleaning and carpet cleaning are two different industries; view them as two separate entities...because they are.Plymouth, MN - As more contract cleaners look to expand their services, the service most consider adding is carpet cleaning. However, entering the carpet-cleaning business can be more complicated than many contractors realize. Not being aware of this can [...]

By Sara Thurston|2015-08-05T20:26:45-05:00August 5th, 2015|Carpet Cleaning, Sales and Marketing|

5 Ways to Win the Game of Reviews
5 Ways to Win the Game of Reviews

5 Ways to Win the Game of Reviews

Cleaning up your customer service and your quality procedures are key to getting great reviews online – and upgrading the not-so-good ones.In March 2014, it looked like the online review landscape might be changed when Joe Hadeed, owner of Hadeed Carpet Cleaning, won a suit against Yelp that would require Yelp to release the legal [...]

By CeCe Mikell|2015-07-30T22:37:31-05:00July 30th, 2015|Online Reviews, Sales and Marketing, Technology|

How Mobile Payment Apps Are Helping Cleaning Professionals Succeed
How Mobile Payment Apps Are Helping Cleaning Professionals Succeed

How Mobile Payment Apps Are Helping Cleaning Professionals Succeed

Don’t let clunky, old-school payment routines get in the way of growing your business easier and faster.Time is money – any professional running a cleaning business knows that. In the old days (and even still today), to get paid clients would leave you cash or mail you a check. That required ensuring your clients had [...]

By Sam Madden|2015-07-27T16:50:17-05:00July 27th, 2015|Customer Service, Operations, Sales and Marketing, Sponsored Articles|

New Sales & Marketing Director for CCW
New Sales & Marketing Director for CCW

New Sales & Marketing Director for CCW

CCW hires Anthony Trombetta to lead its marketing and sales initiatives.Chicago, IL - Consolidated Chemical Works (CCW), the originator of portion-controlled chemical products for the cleaning industry, has hired Anthony Trombetta to head up its business development. "We are very pleased to have Anthony join our team here at CCW," says Warren Weisberg, President of [...]

By Anthony Trombetta|2015-07-22T13:40:29-05:00July 22nd, 2015|Leadership, News, Press Release, Sales and Marketing|

101-Balloon Marketing Stunt by Cleaning Business Owner
101-Balloon Marketing Stunt by Cleaning Business Owner

101-Balloon Marketing Stunt by Cleaning Business Owner

What's the marketing ROI of a $20 lawn chair, a tank of oxygen, and $13,300 in helium balloons?Daniel Boria, owner of a cleaning products company based out of Calgary, Canada, purchased a lawn chair, an oxygen tank, and $13,300 in helium balloons in one of the greatest (though certain dangerous) guerrilla marketing stunts in modern [...]

By CBT Editorial Staff|2015-07-07T17:20:06-05:00July 7th, 2015|CBOs in the News, Sales and Marketing|

Being Green Means Knowing Your Chemical Footprint
Being Green Means Knowing Your Chemical Footprint

Being Green Means Knowing Your Chemical Footprint

"Chemical Footprint Project" takes first steps toward a new international consensus with leading companies and investors.Somerville, MA — You’ve heard of a company’s carbon footprint. Now it’s time for the chemical footprint. Despite growing regulatory efforts, businesses around the world continue to use chemicals of high concern to human health and environment. Formaldehyde and toxic phthalates [...]