Here are the first 2 of 24 tips that can propel spring growth in 2017. When it comes to marketing the game seems to have shifted almost exclusively online. However even with the best website ranking naturally is going to take some time. Buying clicks, whether it is Adwords, Facebook, or Yelp, gets expensive [...]
FREE Webinar: Everything you always wanted to know about FoundationsYou have probably seen all of the buzz about Foundations Jump Start in Charleston from March 11 to March 18? Maybe you saw when Paul Fried of Maid in Hoboken said "What Tom, Derek and Liz provide to cleaning business owners is a ‘Harvard level’ of [...]
A quick tool for measuring your company's strength and weaknesses In concept, running a cleaning company seems like it should be so simple. But as you grow you quickly discover this business is a lot more complex than it appears at first. A successful cleaning company needs to have a long list of services and processes. Just [...]
A week in a beachfront mansion can jumpstart your business for 2017.Over 70 cleaning business owners have transformed their companies through Foundations of Success, the most comprehensive program of its kind. Now we are announcing our 8th Foundations class and it's coming up fast! Click the video below to learn more. What's included? The CBB Foundations [...]
The systems and processes Roman uses to expand his maid service without sacrificing friends, family, or time Every maid service owner dreams of a cleaning business that runs itself. A company with employees that literally don’t miss a beat if the owner doesn’t come in until afternoon. Hell, how amazing would it be if [...]
The big secret to eliminating no-shows to interviews Okay, so now we have a list of people who have passed the first line of screening, the online form. Now we want to get them to an interview. At this point we send them an email congratulating them on qualifying for an interview, and telling them [...]
Keep this stage of the recruiting process quick and easy for both the applicant and the employer.OK so you took my advice in the last two columns and you made it easy to apply, used all the strategies from the last two weeks, and now you are drowning in applicants, many that do not qualify. [...]
Refocus your marketing efforts on employee recruiting and build your culture and employee retention programs.As I mentioned in my last column, the big topic at the ISSA/ARCSI Convention last month was employees: how to find them, how to train them, how to discipline them, and how to keep them for a long time. As a [...]
Employees: How to find them, screen them, hire them, train them, and keep them? The ISSA/INTERCLEAN® show just ended in Chicago last week and as always it was a week full of learning, new products, and networking. The biggest news of the convention was that, by a vote of 66-1, ARCSI members attending the annual [...]
Award-Winning Cleaning Service Trusts ProTeam Backpack VacuumsJennifer Myers founded 3 Broads & a Broom cleaning service four years ago. At first, she and her two partners ran the business out of her home. Within six months, they outgrew a home operation and moved into a 1,000-square-foot facility. Today, 3 Broads & a Broom cleans about [...]
