Smart Business Moves- Black Lives Matter edition

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Alonzo Adams, a cleaning business owner from Philadelphia, joins the Smart Business Moves crew for an extremely topical Black Lives Matter episode. Alonzo shares his views on the state of cleaning businesses today in relation to black communities in America. If you don't know what you can do to help during this time of turmoil,  watching this enlightening video will show you how to help and how important this movement is to not only black Americans, but even your cleaning business.  See what you can do today by clicking the link below!

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Authors

  • Tom Stewart headshot

    Tom Stewart is a CEO and industry thought leader focused on scaling residential cleaning businesses through strategy, systems, and leadership development, translating complex concepts into actionable frameworks. With his wife Janice Stewart, he co-owns Castle Keepers, the first company to achieve CIMS certification. Tom is the founder and CEO of MaidCentral Software, the leading business management platform for professional home cleaning companies in North America, and the founding editor and publisher of Cleaning Business Today. Learn more at TomStewart.com.

    Founder and CEO
  • Liz Headshot 05 2026 square

    Liz Trotter is founder of American Maid Cleaning as well as an entrepreneur and leadership trainer based in Olympia, Washington.  She is also a former ARCSI board member, founder/coach/mentor of Core Profit Builders, and a charter member of Cleaning For A Reason. With more than three decades of business experience, Liz brings unmatched expertise:

    Entrepreneurship: Founded and scaled American Maid Service into a self-sustaining entity since 1993
    Real Estate: Built a portfolio of over 80 rental properties
    Industry Expertise: 30+ years in the cleaning industry and beyond
    Coaching: Certified High-Performance Coach dedicated to results-driven growth through Core Profit Builders

    Her journey reflects not just professional success but also the ability to help others translate knowledge into action and overcome limiting beliefs.

    Founder and CEO
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Cleaning Business Today - The magazine for the cleaning industry
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