The pandemic has brought both challenges and opportunities to businesses of all shapes and sizes. Many residential cleaning companies have been faced with an increase in work, but that opportunity has been tempered with that fact that businesses are understaffed. Finding and retaining quality staff is crippling so many industries, including our residential cleaners. The residential track at the ISSA Show North America 2021 has put a great emphasis on hiring and recruiting this year.

“The ISSA Show has always been the premier event for the cleaning industry, but given our current environment, this is one show you don’t want to miss,” Erin L. Lasch, CAE, ARCSI Program Manager, said. “We have put a significant focus on ‘hiring’ in our education program this year so that we can help attendees find solutions in this tough market.”

Marcus Sheridan is returning to the ISSA Show to share practical and specific steps all business owners can make to combat the shortfall in great staff. “We have to look at hiring from a marketing perspective,” Sheridan said.

During his session, Marcus will help attendees:

  • Discover creative ways companies are leveraging digital to stand out and attract great team members.
  • Learn essential communication skills to develop deeper, lasting relationships with your team—meaning more loyal employees in the process.
  • Understand exactly what employees want and what will motivate them in 2021 and beyond.

Brandon Vaughn, Chief Strategist at CONQUER®, offers similar advice as part of his session, “The Ultimate Hiring Flywheel” at the show this year. “Be a killer marketer. Whatever you put into your marketing, you will get back out,” Vaughn stressed.

Here are more sessions at the show that can help you tackle hiring and come out the winner.

Register Today

Register now for the ISSA Show at the Las Vegas Convention Center, November 15–18. Join us in Las Vegas this year to not only identify solutions to the hiring crisis, but also connect with your residential cleaning community, learn at the wealth of education offerings, and discover innovations and savings on the trade show floor.

Registration is $280 right now for ISSA/ARCSI members, and $480 for non-members. Not a member? You can join ARCSI, a division of ISSA now for a one-time payment of $299 using the promo code ARCSISUMMER. Join ARCSI now to get preferred pricing for the show and more!

Your industry peers will be there, REGISTER TODAY and JOIN US!