Articles by: Sean Kajcienski
Sean Kajcienski is a franchise ownership consultant and the founder and CEO of Kaz Consulting Systems. He has served as CEO, COO, and CMO of multiple franchises, including Coverall Health-Based Cleaning System. LinkedIn
The Art of the Upsell
Research and common sense both tell us that it is more profitable to keep an existing customer than find new ones. In fact, some studies suggest it is five to six times more expensive to gain a new contract rather […]
