CETA enhances membership value and annual convention networking by joining forces with ISSA/INTERCLEAN.
CETA – the Cleaning Equipment Trade Association – is a dynamic organization, continually looking for ways to expand and improve solutions for our members who face an ever-changing marketplace – especially ways to differentiate themselves from the competition while increasing profitability and professionalism.
Who are CETA’s members? The manufacturers and distributors of the cleaning equipment that empowers cleaning technicians in their routine job performance as well as specialty services for their customers.
One of our most exciting member enhancements this year is the co-location of CETA’s Annual Convention with the ISSA/INTERCLEAN Trade Show. CETA has a dedicated pavilion on the trade show floor: Booth # 386. For CETA’s distributor members, this is an opportunity to seek out new product lines, attend education classes and participate in the annual business meeting. It is a wonderful opportunity to learn what CETA has been doing to help you build your future.
Convention Kicks Off with Our Charity Golf Tournament
Activities kick off on Monday, November 3, 2014 with a 12:30 pm shotgun start at The Shingle Creek Golf Club, rated one of Orlando’s best courses since opening in 2003. The Monday golf tournament will benefit the CETA Education Foundation and is being held in conjunction with the ISSA Foundation. The CETA Education Foundation is always looking for ways to continue scholarships for CETA members and their families. Make plans to participate!
Full Day of Industry Education on Tuesday, Nov. 4
On Tuesday, November 4, 2014, do not miss the education seminars. All the classes will be held at the Orange County Convention Center in rooms W203A and W203B.
Briggs and Stratton and AR North America will be presenting Pump and Motor for Non-Technical Professionals; sharpen your skill set with this training.
Dr. Marlo Dean will be presenting Legislation Affecting the Pressure Washer Industry. This is a must to understand how Federal laws and government are affecting your business.
CETA is bringing in Drew Harbour to update you on all the Safety Procedures to Protect Your Business – with a Q&A following.
Understanding the Drivers of Profitability will be presented by Lease Consultants, Chad Rasmussen and Kim Micha.
Bring your questions and concerns to be discussed by our panel of leaders in our industry to the Blue Prints for Success.
CETA is bringing in Cleaner Times Marketing Book author Beth Borrego to do Marketing Your Service Business Part 1 & 2.
These presentations will help your business fine tune your marketing plan.
Get Updated at the Annual Business Meeting
Tuesday evening at 6:00 pm, CETA’s Annual Business Meeting will take place at the Renaissance @ Sea World. It will provide insight into future plans. And the Lifetime Achievement Award will be presented to a well-deserving member. Immediately following, we will have our CETA Annual Opening Reception sponsored by CETA and General Pump.
The CETA Education Foundation fundraising efforts will include an auction by All Star Enterprises and a raffle (buy tickets during reception and show) for a chance to win a John Deere Gator, jewelry worth $18,000, or $10,000 in cash. Farley’s will also have the Great Diamond Give-Away this year with 2 ½ carat diamonds. All donations, which make scholarships possible, are eligible for tax deductions.
CETA Registration Includes ISSA/INTERCLEAN Keynote Speakers and Trade Show
The co-location of CETA with ISSA/INTERCLEAN will give us the opportunity to hear keynote speakers provided by ISSA.
Susan Ershler: Wednesday, November 5
Marcus Buckingham: Thursday, November 6
Rick Pitino: Friday, November 7 (morning)
Sugar Ray Leonard: Friday, November 7 (afternoon)
The ISSA Trade Show is open Wednesday (9-5), Thursday (9-5) and Friday (9-1).
Don’t miss CETA’s big drawing for the Raffle Ticket on Friday at 12:00 pm.
As you can see, there are many new and standing reasons – all exciting – to attend the CETA Annual Trade Show co-located with ISSA/INTERCLEAN in November. I look forward to seeing you in 2014 in Orlando!