Homejoy cites recruiting “the most dedicated, verified Cleaning Professionals in your area” and improvements in the customer experience as the primary reasons for the rate increase.

In an email this week, Y Combinator start-up Homejoy notified customers that as of September 1, 2014, their hourly rates for service will increase:

What are the new rates?

  • $25 per hour for recurring weekly or bi-weekly appointments
  • $35 per hour for single or recurring appointments every 3 or 4 weeks

Homejoy cites recruiting “the most dedicated, verified Cleaning Professionals in your area” and improvements in the customer experience as the primary reasons for the rate increase.

The home services referral company, which includes residential cleaning services, launched their online quoting, scheduling, and booking platform in October 2012 as Pathjoy and rebranded to Homejoy in March 2013 with a flat rate of $20/hr for home cleaning services.

The across-the-board rate increase brings the price for their services in line with common bill rates for locally and privately-owned residential cleaning services in the United States.

Click here to read the entire Homejoy rate increase email.